Self-Restraining Bass Models | |
Liang, Xiaoying1; Xie, Lei2; Yan, Houmin1 | |
刊名 | JOURNAL OF FORECASTING |
2015-09 | |
卷号 | 34期号:6页码:472-477 |
关键词 | diffusion Bass model self-restraining |
ISSN号 | 0277-6693 |
DOI | 10.1002/for.2346 |
英文摘要 | We extend the classic Bass diffusion model to address the case in which existing adopters could depress the growth of adoption, i.e. the diffusion process is self-restraining. Two modified Bass models are proposed according to whether the negative depressive effect is exerted on potential adopters or existing adopters. We then characterize the diffusion paths for several generalizations. Copyright (c) 2015John Wiley & Sons, Ltd. |
WOS研究方向 | Business & Economics |
语种 | 英语 |
出版者 | WILEY-BLACKWELL |
WOS记录号 | WOS:000359853500004 |
内容类型 | 期刊论文 |
源URL | [http://10.2.47.112/handle/2XS4QKH4/1489] |
专题 | 上海财经大学 |
通讯作者 | Liang, Xiaoying |
作者单位 | 1.City Univ Hong Kong, Dept Management Sci, Kowloon, Hong Kong, Peoples R China; 2.Shanghai Univ Finance & Econ, Sch Int Business Adm, Shanghai, Peoples R China |
推荐引用方式 GB/T 7714 | Liang, Xiaoying,Xie, Lei,Yan, Houmin. Self-Restraining Bass Models[J]. JOURNAL OF FORECASTING,2015,34(6):472-477. |
APA | Liang, Xiaoying,Xie, Lei,&Yan, Houmin.(2015).Self-Restraining Bass Models.JOURNAL OF FORECASTING,34(6),472-477. |
MLA | Liang, Xiaoying,et al."Self-Restraining Bass Models".JOURNAL OF FORECASTING 34.6(2015):472-477. |
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