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	B2B MARKET FORMATION AND WELFARE IMPLICATION IN A BUYER'S MARKET
	Zhong Wen ; Jieyuan Wang ; Zhong Wen ; Jieyuan Wang
	2016-03-30 ; 2016-03-30
关键词	B2B market e-commerce social welfare game theory F713.36
其他题名	B2B MARKET FORMATION AND WELFARE IMPLICATION IN A BUYER'S MARKET
中文摘要	The emergence of B2B electronic markets has greatly changed the relative bargaining power of buyers and sellers.We study the equilibrium market structure in a buyer's market.We find that buyer-controlled B2B markets and neutral B2B markets have different equilibrium structures,and the emergence of B2B markets will increase social welfare,but its effect on buyers and sellers will be different:B2B markets increase the consumer surplus of the end market,but their effects on buyer and seller profits are moderated by the relative bargaining power of buyers and sellers.The profits of the side with much weaker bargaining power will decrease due to the introduction of B2B markets.; The emergence of B2B electronic markets has greatly changed the relative bargaining power of buyers and sellers.We study the equilibrium market structure in a buyer's market.We find that buyer-controlled B2B markets and neutral B2B markets have different equilibrium structures,and the emergence of B2B markets will increase social welfare,but its effect on buyers and sellers will be different:B2B markets increase the consumer surplus of the end market,but their effects on buyer and seller profits are moderated by the relative bargaining power of buyers and sellers.The profits of the side with much weaker bargaining power will decrease due to the introduction of B2B markets.
语种	英语 ; 英语
内容类型	期刊论文
源URL	[http://ir.lib.tsinghua.edu.cn/ir/item.do?handle=123456789/145702]
专题	清华大学
推荐引用方式 GB/T 7714	Zhong Wen,Jieyuan Wang,Zhong Wen,et al. B2B MARKET FORMATION AND WELFARE IMPLICATION IN A BUYER'S MARKET[J],2016, 2016.
APA	Zhong Wen,Jieyuan Wang,Zhong Wen,&Jieyuan Wang.(2016).B2B MARKET FORMATION AND WELFARE IMPLICATION IN A BUYER'S MARKET..
MLA	Zhong Wen,et al."B2B MARKET FORMATION AND WELFARE IMPLICATION IN A BUYER'S MARKET".(2016).

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